A Simple Approach to Writing High-Converting Emails

Categories: Blog, Drive More Traffic Get this right and you’ll see increases in… Email open rates Email click rates Landing page conversion rates I’m about to share a method for writing high-converting emails by focusing on the “job responsibilities” of each element in that email. Those elements are… The subject line The body copy The landing page Each element of your email

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How to Reengage Your Social Media Followers with the Perfect Social Content Mix

Categories: Blog, Increase Engagement I’ve seen it far too often… Companies are eager to drive traffic from their social media channels (Facebook, Twitter, Pinterest, etc) to their website so they post link after link after link. Don’t make this mistake.  You need to mix it up or soon your status updates will fall on deaf ears and get fewer and fewer clicks. It’s

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[Landing Page Critique] How Would You Improve This High-Converting Landing Page?

Categories: Blog, Boost Conversions Ok… here’s the situation: We’ve got (and admittedly I’m biased) the smartest and most generous community of digital marketers in the world in Digital Marketer Lab. This landing page was submitted for review by DM Lab member Jason Regan in our private Digital Marketer Engage mastermind group. The Digital Marketer Lab community gave Jason their feedback on

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